1. Who we are

The data controller is The Fix Collective Ltd, a company registered in England and Wales (company no. 16829203), registered office 128 Ebury Street, London SW1W 9QQ.

For privacy queries, to exercise your rights or to make a data-protection complaint, contact hello@microbythefix.com.

2. The information we collect

We may collect the following categories of personal data:

1. Waitlist and application information: your name, email address, telephone number, preferred state, membership or tier interest, application responses, the source of your application and records of relevant consents or preferences.
2. Identity, contact and account information: your name, email address, telephone number, account details and other information required to create or administer your customer or member account.
3. Booking and attendance information: classes, appointments, treatments, events, services or memberships you book or purchase, together with booking history, attendance, cancellations, no-shows, guest privileges and refunds.
4. Transaction and payment information: products or services purchased, amounts paid, payment status, transaction references, the payment method used and limited payment information made available to us. Where you expressly authorise a payment method to be saved for future membership charges, the payment provider may retain the card details and provide MICRO with a token, reference and limited card information needed to administer that authority. MICRO does not store your complete payment-card details.
5. Communications: information contained in enquiries, requests, complaints, feedback and other communications with us.
6. Technical and usage information: information such as IP address, browser and device type, pages viewed and interactions with the Site, to the extent collected through essential website technology.
7. Marketing preferences: whether you have agreed to receive marketing communications and any changes to that preference.
8. Health and participation information: limited information about relevant health conditions, injuries, pregnancy, accessibility requirements, participation restrictions or other matters you choose or are asked to provide so that we can assess safe participation. Health information is special-category personal data.
9. Image and media information: photographs, video, audio, testimonials, interview material and the choices recorded in any Media Consent you provide.

Please do not provide health, medical or other sensitive information through general website, waitlist or application free-text fields unless we specifically ask for it through the designated health process.

3. How we use your information and our lawful basis

We use personal data to manage waitlists and applications, create and administer accounts, process and manage purchases, bookings, memberships and refunds, provide the services you request and communicate with you about them. Where you expressly authorise us to save and use a payment method for recurring or renewal membership charges, we also use the relevant payment reference to administer those charges. We rely on performance of our contract with you or steps taken at your request before entering into a contract.

We use personal data to send booking confirmations, receipts, reminders, opening information and other operational communications. We rely on performance of our contract and our legitimate interests in administering our services.

We maintain appropriate booking, attendance, transaction, accounting, complaint, fraud-prevention and customer-service records. We rely on legal obligations and our legitimate interests in managing and protecting our business and legal rights.

We send broader promotional emails about MICRO, events, memberships and other news where you have consented or where another electronic-marketing rule lawfully permits it. You can unsubscribe at any time.

We operate, secure and improve the Site and understand aggregate patterns of use. We rely on our legitimate interests and, for storage or access on a user device, the applicable consent requirement or statutory exception described in section 8.

Where we process health information for safe participation, adjustments, incident response or related safety purposes, we rely on your consent under Article 6(1)(a) and your explicit consent under Article 9(2)(a) of the UK GDPR. You may withdraw that consent at any time, although this may mean we cannot confirm that participation is safe or appropriate.

Where we intentionally use identifiable photographs, video, interviews or testimonials for promotional purposes, we rely on the media consent you have given for the relevant use. You may withdraw that consent as described in the Media Consent form.

We also process personal data where necessary to comply with legal and regulatory obligations.

4. Who we share it with

We do not sell your personal data. We may share it with trusted service providers and other recipients where necessary, including:

1. Zera and other website, hosting, maintenance or technical service providers that process limited personal data on our instructions to operate, support, secure and maintain the Site;
2. Tally, which hosts our online founding and membership application forms, together with its authorised service providers used to operate, secure and diagnose those forms (including error-monitoring providers);
3. Airtable, which we use to store and manage application, member and related operational records. We do not use Airtable to store the health or other special-category data collected through our designated health and participation process. Airtable may use authorised sub-processors to provide its service; its current sub-processor list is published at airtable.com/company/subprocessors;
4. Stripe and its relevant group companies and payment partners, which process payments, refunds, saved payment methods and related transaction information. Where you expressly authorise future recurring or renewal charges, Stripe may securely retain the payment method so that MICRO can initiate those charges in accordance with the applicable membership terms and your authorisation. Stripe acts as our processor for certain activities carried out on our instructions and may act as an independent controller for certain payment, fraud-prevention, compliance or platform activities;
5. Mindbody and its relevant group companies and service providers, which provide booking, customer-management and payment functionality. Mindbody acts as our processor for certain processing carried out on our instructions and may also act as an independent controller for information associated with a Mindbody account and its own platform services;
6. Substack, which we use for newsletter and email sign-ups and communications where you have requested or consented to them. A parallel consent record may also be stored in Airtable;
7. Adobe Fonts, only where you choose to enable externally served Adobe web fonts through the Site privacy settings. In that case your browser connects to Adobe to obtain the relevant font resources and technical information such as your IP address may be transmitted to Adobe;
8. authorised MICRO personnel, instructors and service providers who reasonably need relevant information for a class, treatment, event, safety adjustment or incident response, including limited health information where necessary;
9. our professional advisers, insurers, accountants and auditors; and
10. courts, regulators, law-enforcement bodies and public authorities where required by law or reasonably necessary to protect legal rights.

5. International transfers

Some service providers and their sub-processors may process personal data outside the United Kingdom, including in the United States or European Economic Area.

Where a restricted transfer is made to a country not covered by applicable UK adequacy regulations, we require an appropriate transfer mechanism where required, such as the UK International Data Transfer Agreement, the UK Addendum to the EU Standard Contractual Clauses, or another lawful safeguard. Where a provider is covered by an applicable UK adequacy arrangement, we may rely on that arrangement.

For Airtable, the contractual transfer framework uses the EU Standard Contractual Clauses and, for restricted transfers from the United Kingdom, the UK International Data Transfer Addendum applies and takes precedence for the UK transfer. Airtable may update its authorised sub-processors subject to the notice and objection process in its data-processing agreement.

You may contact hello@microbythefix.com for further information about the safeguard applicable to a particular transfer.

6. How long we keep it

Pre-opening waitlist and application information is ordinarily retained until 12 months after MICRO opens, unless you ask us to delete it earlier where applicable. If MICRO has not opened within 24 months after registration, we will review whether the information is still required and either refresh the relevant permission or delete it.

After opening, an application from a person who does not become a member will ordinarily be retained for up to 12 months after the last meaningful interaction with that applicant, unless a longer period is reasonably required for a complaint, dispute or legal claim.

Customer-account, booking and attendance information is retained for as long as reasonably necessary to administer the relationship and will generally be retained for up to three years after the last booking or interaction, unless longer retention is reasonably necessary for a complaint, incident, dispute or legal claim.

Transaction, payment, accounting and related records will generally be retained for six years where required or appropriate for tax, accounting, dispute-resolution or legal purposes.

Health declarations and participation information will ordinarily be retained for three years after your last relevant participation. Information relating to an accident, injury, safeguarding concern, complaint or dispute may be retained for up to six years, or longer where reasonably necessary for an actual or anticipated legal claim.

Media-consent records and associated material are retained for as long as reasonably necessary for the authorised use and to evidence the consent given. Where you withdraw consent, we retain a limited record of the withdrawal where necessary to respect it.

We do not retain complete payment-card details. Where a payment method is saved for authorised future membership charges, Stripe or the relevant provider retains the underlying payment details in accordance with its applicable retention requirements; MICRO retains only the limited reference information reasonably needed to administer the membership and payment authority.

If you unsubscribe from marketing, we may retain a limited suppression record so that we can respect your request.

7. Your rights and complaints

Depending on the circumstances and lawful basis, you may have the right to request access to, correction of or deletion of your personal data; to request restriction; to object to certain processing; and to receive certain personal data in a portable format.

Where we rely on consent, you may withdraw it at any time without affecting the lawfulness of processing carried out before withdrawal. You have an absolute right to object to direct marketing.

To exercise a right or make a data-protection complaint, contact hello@microbythefix.com. We will acknowledge a data-protection complaint within 30 days, take appropriate steps to investigate it and communicate the outcome without undue delay.

You also have the right to complain to the Information Commissioner’s Office.

8. Cookies and Similar Technologies

The Site uses cookies, local storage and similar technologies where necessary to provide, secure and maintain its functionality.

MICRO does not currently use website analytics, advertising pixels or technologies designed to track visitors across visits for analytics or advertising purposes.

Our application forms are provided through Tally and may use storage technologies that are necessary for the forms to function properly and securely, together with Sentry error-monitoring technology used to identify and diagnose technical faults. Partial submission collection is disabled, so information entered into an application is not collected by MICRO unless the form is submitted.

The Tally form pages also load fonts from Google Fonts. When those fonts are loaded, technical information including the visitor's IP address may be transmitted to Google in order to deliver the font files.

We will update this Policy if the technologies used on the Site materially change.

9. Security

We take appropriate technical and organisational measures to protect personal data against unauthorised access, loss, alteration or misuse. No internet transmission or storage system can be guaranteed to be completely secure.

10. Changes to this policy

We may update this policy from time to time. The current version will be available on the Site with its effective date.

11. Contact

Questions about this policy, your data or a data-protection complaint: hello@microbythefix.com.

1. About the Site

The Site provides information about MICRO, allows you to join a waitlist or submit an application, and may enable or link you to services through which you can book and pay for classes, treatments, events, services or memberships.

2. Waitlist, applications and founding access

Joining a waitlist or submitting an application does not by itself create a membership contract, guarantee membership, a place, a booking, a particular price or any particular benefit. A contract is created only when the relevant offer or purchase process says that it is confirmed and the applicable terms have been accepted.

3. Bookings and payments

When you complete a booking or purchase, the contract for the relevant class, treatment, appointment, event, service or membership is between you and The Fix Collective Ltd unless expressly stated otherwise.

All bookings and purchases are subject to availability and to the prices, cancellation, refund, no-show and other terms displayed or made available before you complete the purchase. You should review those terms before placing the order.

Bookings and payments may be processed through providers such as Mindbody and Stripe. Those providers may require you to use their platform or accept their own consumer or privacy terms. Where the applicable membership checkout expressly offers and records a saved-payment authority, the provider may retain your payment method for future recurring or renewal membership charges in accordance with that authority. MICRO does not receive or store your complete payment-card details.

You must provide complete and accurate information when making a booking or purchase. We may refuse or cancel a booking where reasonably necessary because of availability, safety or venue requirements, suspected fraud or misuse, or a breach of the applicable booking terms.

Nothing in these Terms affects your statutory rights.

4. Use of the Site

You agree to use the Site lawfully and not to misuse it, attempt to gain unauthorised access, disrupt it, or use it in a way that could damage MICRO or others. Information you submit must be accurate and your own.

5. Intellectual property

All content on the Site, including its text, imagery, branding, logos and design, is owned by or licensed to The Fix Collective Ltd and protected by intellectual-property laws. You may view and, where technically enabled, download or print content for personal and non-commercial use. You may not otherwise copy, reproduce, modify, distribute, publish or commercially exploit Site content without our prior written permission.

6. Site information and availability

We use reasonable efforts to keep Site information accurate and the Site available, but do not guarantee uninterrupted or error-free availability.

General information about future opening dates, classes, services, memberships, pricing and availability may change. Confirmed purchases remain subject to the specific terms made available when you purchased.

7. Limitation of liability

Nothing in these Terms excludes or limits our liability for death or personal injury caused by negligence, fraud or fraudulent misrepresentation, or any other liability that cannot lawfully be excluded or limited.

The Site itself is made available free of charge. Charges may apply to classes, treatments, events, services and memberships purchased through the Site or a linked platform.

We are not responsible for losses that were not reasonably foreseeable when you used the Site, or for business loss, loss of profit, loss of revenue, loss of opportunity or loss of data arising from personal or consumer use of the Site.

These Terms do not affect your statutory consumer rights.

8. Links and third-party platforms

The Site may link to third-party sites or platforms, including Tally, Mindbody, Stripe, Substack or social-media services. We are not responsible for their independent content, terms or privacy practices.

9. Privacy

Your use of the Site is also governed by the Privacy Policy above, which explains how we handle personal data and the website technologies used by MICRO.

10. Governing law

These Terms are governed by the laws of England and Wales. If you are a consumer resident in England or Wales, the courts of England and Wales have jurisdiction. If you are resident elsewhere in the United Kingdom, you may also bring proceedings in the courts of the part of the United Kingdom where you live, and nothing in these Terms affects mandatory rights available to you under applicable law.

11. Contact

The Fix Collective Ltd, 128 Ebury Street, London SW1W 9QQ. Email: hello@microbythefix.com.